Commercial Photography

Commercial photography involves taking pictures for commercial use: for example in adverts, merchandising, and product placement. Commercial photography is also used in corporate brochures and leaflets, menus in cafes and restaurants, and similar commercial uses where photographs enhance a text.

Commercial photography is used to promote or sell a product or service. There are a number of ways that photographs can be used to better market products and corporations. For photographers who excel at commercial photography, it can be a very lucrative market, and the field of commercial photography is broad, with room for traditional and alternative photographs.

Businesses may want to use commercial photography to promote themselves, or particular aspects of their work. There is a difference between commercial photography, which is often performed in a studio or isolated environment, and industrial photography, which often takes place on the site or factory floor.

Trashy Romance Novel Photographer

Ever been perusing a book rack looking for a quick read to make that flight a little less boring? Have you been wondering who is the photographer taking the pictures of these fantasy covers?

The ones where a buff guy has stepped out of the gym to wheal a giant sward slashing barbarians breaking into a castle while holding a damsel in distress in his arm.

Well, to make a long story even longer, I'm one of those photographers. I have been photographing Jason Baca for about 3 years now, in various blue and green screen poses for trashy romance novel covers. Jason's been on more covers than most models.

His camera presence and marketing ability makes for a great fantasy role model.

Not just the guy with the sword, but the cool model as well.

The other side of our photo shoots are of Jason in exercise positions and workout routines published in Men's Heath and Fitness Magazines.

New Website Design

Awesome Headshots kicks off our New Website from Bludomain.

It's taken several months and a few headaches to get this off the ground, but we now have the flash, html5 and mobile version of the site.

There's an auto-detect in the site so if you're on your computer, iPad or cell, it will come up.

Finally, now everyone can find Awesome Headshots.

Women in Sports

Sport has been one of the most important socio-cultural learning experiences for boys and men for many years. Those same benefits should be afforded our daughters. It is important for all of us to know that:

• High school girls who play sports are less likely to be involved in an unintended pregnancy; more likely to get better grades in school and more likely to graduate than girls who do not play sports.

  Girls and women who play sports have higher levels of confidence and self-esteem and lower levels of depression.

  
  

  Girls and women who play sports have a more positive body image and experience higher states of psychological well-being than girls and women who do not play sports.

  The Women’s Sports Foundation not only provides grants, but also distributes its award-winning educational curriculum at no cost to the organizations.

  The curriculum is used by program leaders to hold sessions on various health-related topics such as smoking, stress, body image and bullying.

  The stories feature champion women athlete as role-models for each issue; athletes such as: Jessica Mendoza (Softball), Lisa Leslie (Basketball) and Mia Hamm (Soccer).

Model? Actor? Both!

The parallels between Modeling and Acting are continuing to narrow. Most modeling and acting agencies have morphed into one, providing an essential one stop shopping for advertising agencies and Photographers.

Many actors and actresses who were discovered were often models before making the change to acting. This comes from heavy exposure modeling agencies provide through comp cards and portfolios.

And to make this more convenient, an East Coast model and acting agency has partnered with a major record label. A modeling and talent agency, Zobe, and independent record label, New Nation Entertainment, is hard at work to make sure they assist in this transformation. January 2011 marked the beginning of a journey for two entertainment businesses as they joined forces to become a one-stop-shop for the fashion, modeling, music, entertainment, and media industry in the DMV (DC, Maryland and Virginia)

A lot has been accomplished between these two companies within the past year and now going into January of 2012 these two businesses are preparing for more growth and expansion.

New Marketing

The playing field has been leveled. You don’t have to be a big brand to leverage digital media. Every click, every search, every tweet is an opportunity to engage them. Your clients are ready to buy. The question is – are you ready to be found? Online marketing can help take your business or organization to the next level.

Twitter, Facebook and Linkedin all play crucial parts in the SEO and Online Marketing fields, however PPC is the highest ranking tool as of today.

The potential for a profit increases drastically when you target a new audience that is already interested in what you have to say. Online advertising marketing is also made simple through social media because it is easy to share a link, blog, image or video through your profile or webpage.

New Kids In The Studios

Seeing more and more kids calling the shots for Headshots from their parents.

The kids have camera presence and sometime a little more moxy than adult actors/models.

This is in both San Ramon and Long Beach Studios.

Check out the Web site for updates on Kids Headshot Specials.

Please Follow me on Twitter and LIKE me on Facebook for new updates.

Long Beach Headshot

I have been spending more time promoting and marketing Long Beach Headshots than usual.

This comes from a need for more business in the Southern California area and the need for a better Headshot Photography Studio, catering to Actors,Models and Executives who need Quality Headshots ata Reasonable Price Photographed in our studio or at their location .

Additionally there has been more demand for high-end Fashion Photography in the South Los Angeles area than in recent years. This comes from more modeling agencies popping up and fewer state regulations imposed on modeling, acting and talent agencies.

The studio is located about 2 blocks off PCH and 20 feet from Rock Bottom Brewery (what a coincidence).

Appointments are made weekly and this months calender is filling up.

The same Specials from Awesome Headshots will be available at Long Beach Headshots as well as LA OC Photography (next months project).

HAPPY ANNIVERSARY AWESOME HEADSHOTS

This marks the 7th year Awesome Headshots has been photographing heads in San Ramon, CA.

The business has grown about 19% per annum with a few bumps along the way.

In January 2011 the accounting office predicted a 30% increase from last year. May bookings increased the 30% prediction to a 34% increase over last year.

This has been a tough economical year for big and small businesses. The lack of steady growth compounded with a shaky stock market made for a less than celebratory last 60 days. Just when the economy was moving from RED to BLACK business started reeling in their check books.

This Seventh year milestone has shown me that anything is possible. You get though these bumps and obstacles by trusting that God has a plan for you. Belief is lacking in smaller businesses today. One of my favorite lessons from the bible is that it wasn't raining when Noah built the Ark.

We're Teaming Up With the Susan G. Komen Foundation to Help Find a Cure For Breast Cancer.

Breast Cancer is the Leading Cause of Cancer Death in Women Between the Ages of 15 and 54.

During the Month of February, Awesome Headshots is Donating $1.00 for Every New Person who LIKE's our FaceBook Page.

Click the LIKE tab and we have Just Gotten One More Step Closer.

Thank You!